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Steady Hands LLCField Playbook
Role-Play Pack

Role-Play Scenarios Pack

The training room, made real. Three complete scenarios from Chapter 10 — each with role cards for the players (the client-actor holds information the rep doesn't see — that's where the learning lives), evaluation targets, and the interactive Observer Scorecard. Nobody's first LACE happens on a live prospect.

How the Room Works

The Three Roles

  • The Rep — trains here. Runs the full call from the spine: opener → discovery → math → close.
  • The Client-Actor — plays it REAL. Holds a role card with hidden information the rep must discover through questions — not read in a pitch.
  • The Observer — scores silently with the 100-point Scorecard, watching for frameworks, order, and conduct. Never coaches mid-scene.

The Session Shape

  • 10 minutes per scene · timer visible · interruptions allowed where the card says so
  • Rotate roles every scene — playing the client teaches what pitching feels like from the other side
  • Escalating difficulty: earn Scenario 1 before Scenario 3 — master the friendly, then the hostile
  • Debrief immediately after every scene — the rep speaks FIRST (Debrief tab)

The Rules of the Room

  • Stay in character until the debrief — no breaking to explain yourself mid-scene. What happens in the scene happened.
  • Clients play it REAL — skeptical, busy, sometimes rude. Kindness in role-play is cheating: it robs the rep of the reps they need.
  • Ethics count double in practice — run the temptation scenarios so the Banned List is familiar when it's live. A rep whoDiscounts in practice will discount on calls.
  • Specific beats polite — "at minute four you skipped the Agenda question" helps; "it was good" teaches nothing.
  • No shame in scores — the scorecard measures the SKILL, not the person. Below 60 = more reps, never a verdict.

The Session Cycle

1. Assign roles + hand out cards2. 2-min silent prep3. The scene (10 min)4. Rep self-review first5. Observer feedback6. One insight → team chat7. One commitment for next session

Scenario 1 — The Salon Deal (Multi-Stakeholder)

Difficulty: Foundational · Skills tested: gatekeeper navigation, integrated frameworks, tailored stakeholder value, the single close.

The Scene — Visible to All

  • Warm lead: Nina filled the interest form on steadyhandsop.com
  • You call the salon. Dana (front-desk manager) answers first
  • Nina is between clients — 10 minutes only (timer running)
  • Marcus — Nina's husband — handles the money and will need to approve

Rep Objectives (what the Observer watches for)

MoveSuccess Looks Like
Win DanaTransparent about purpose · references Nina's form · asks about rhythm — Dana becomes a scheduler, not a wall
Run discovery in 10 minCGP opened fast · one quantifiable goal (DARE-D) · numbers come from NINA, not the rep
Map the Authority"Who else decides?" surfaces before the price — Marcus enters the plan as a strategy, not a surprise
Tailor + close onceNext-Step Close (preview) — asked ONCE, then silence
Role Card — DANA (the gatekeeper)
Your secret script (only YOU read this): You're protective of Nina's time — she's buried between clients. First response, suspicious: "Can I ask what this is regarding?"

If the rep is transparent + respectful → you soften: "She's with a client. She's super busy." If they ask about rhythm well → you offer: "She's got about ten minutes at 3."

If the rep pushes or is vague → you cool: "She's really slammed today. I can take a message." (The deal dies here — and that's a valid outcome the debrief will learn from.)

Your tell: you respond to rhythm-respect, not to persistence. "Morning or afternoon" type questions win you over instantly.

Role Card — NINA (the owner)
Your secret numbers (only YOU read this): You lose roughly 4–5 new clients/month to salons that show up on Google. Average first visit ≈ $65. You get 8–10 interruption calls on a busy day during appointments. You filled the form because a regular mentioned it.

Your character: open but rushed — 10 minutes hard limit. You answer questions honestly IF they're good questions. You volunteer NOTHING unless asked — the rep must earn every data point.

Your objection: when price comes up: "Marcus watches the money — I'd need to show him." (Authority test — watch what the rep does with it.)

Your tell: if the rep pitches before minute 4, you get antsy: "Are we getting to prices? I've got a client in ten."

Role Card — OBSERVER (Scenario 1 focus)

Watch specifically for: (1) Was Dana handled with rhythm-respect or pushed? (2) Did Nina's numbers come from HER — or did the rep supply them? (3) Was Marcus/Authority surfaced before price? (4) Was the close asked once — and did the rep then STOP TALKING?

Score on the Scorecard tab. The stakeholder handling (Dana + Marcus) is worth close attention in the debrief.

Scenario 2 — The November Call (Re-Engagement)

Difficulty: Intermediate · Skills tested: the kept promise, re-discovery on new reality, fresh TCI, re-closing on HIS calendar logic.

The Scene — Visible to All

  • It's the first week of November
  • June discovery call went well — Gap math done together — then Tom said: "Call me in November. Summer is our crazy season."
  • You honored it completely — zero contact all summer (logged in the CRM)
  • You're dialing now — the promise kept IS your opener

Rep Objectives

MoveSuccess Looks Like
Honor the promise firstOpens with the promise + asks about HIS season — human first, business second
Re-discover, don't re-pitch"What's changed since June?" — treats the old Gap as stale data needing re-verification
Re-weigh with fresh TCIFinds the NEW urgency — ideally HIS winter-thin-bookings logic, not the rep's pressure
Re-close or re-promiseClose once on the new math — OR set the next window with the same discipline (spring planning)
Role Card — TOM (the landscaper)
Your secret situation (only YOU read this): Summer was good — the best in three years. BUT: you lost one of your two crews in September (the foreman moved away), and you've turned down three winter contracts you couldn't staff. You're worried about winter cash flow for the first time. Your June interest is still real — you just never got around to it.

Your character: warm but guarded — you don't remember the rep's name until they say the promise line. The line lands: "…Right, November. I appreciate you actually called."

If re-discovered properly (what changed?): you reveal the crew loss and the turned-down contracts. The new Gap writes itself: winter contracts you CAN take now, no site to win them.

Your objection: "Winter's half gone by the time a site's even up, isn't it?" — timing fear. (Watch for the preview-process answer: built fast, live in days.)

If the rep re-pitches June's numbers without asking what changed → you go flat: "Like I said in June…" — the deal stalls politely.

Role Card — OBSERVER (Scenario 2 focus)

Watch specifically for: (1) Did the opener land the promise FIRST — before any pitch? (2) Did the rep ASK what changed — or assume June's reality? (3) Did the new urgency come from TOM's words (winter gap) or the rep's spin? (4) If "not yet" — was the next window scheduled with the same discipline?

Scenario 3 — The Burned Veteran (Trust Rebuild)

Difficulty: Advanced — earn it · Skills tested: LACE order under hostility, verifiable-facts discipline, the slow close, emotional regulation (Ch 9 reset routine — mid-scene!).

The Scene — Visible to All

  • Cold call to Frank — auto detailing, 12 years in business
  • Paid another company $2,000 three years ago; site never worked, support vanished
  • You're the third "web person" to call this month
  • His tone: hostile from hello

Rep Objectives

MoveSuccess Looks Like
Absorb the opening shotValidates the experience without defending the industry — "I'd be done with this whole industry too" — then PAUSES
Clarify the wound"What stung most — the money or how you were treated after?" → abandonment, not price
Verifiable facts ONLYPublished prices · preview process · real phone number they can call NOW — zero unverified claims
The slow close"No pressure tonight — check the site, call the number" → the confident withdrawal IS the credibility
Role Card — FRANK (the burned veteran)
Your secret wound (only YOU read this): The $2,000 still stings — but what REALLY burned you: after payment, the company vanished. Two months of emails into a void. Your nephew finally fixed the site half-way. You've told this story to every business owner at your supply store — you're the cautionary tale.

Your character: opens hostile: "You people already took two grand off me once. Why would I talk to you?"

The disarm sequence (in order): (1) Validation lands → you soften 10%: "Hmph. At least you're honest." (2) The wound question lands → you reveal the REAL story (abandonment, not money): "After. Vanished. Nobody picked up." (3) Verifiable facts → you test one: "(702) 372-6399? I'm calling it right now." — stay in character: you "call" it. (4) The slow close → "…Send me the site. But I'm watching you."

If rushed or pressured → you shut the door: "Two grand says otherwise. Goodbye." (Valid outcome — the debrief learns from it.)

Your tell: you HATE the phrase "we're different." If they say it, you get colder, not warmer.

Role Card — OBSERVER (Scenario 3 focus)

Watch specifically for: (1) Did the rep defend the industry — even once? (instant red flag) (2) Was there a real pause after validation — or did they fill it with pitch? (3) Every fact stated: verifiable? (4) The close: slow, confident, no pressure — or did urgency leak back in? (5) Post-call conduct: did the rep's voice carry the scene into rudeness on the "next dial"? (Ask them to demonstrate the reset routine aloud — Ch 9)

The Observer Scorecard

100 points across seven dimensions — the same discipline as qualification, turned inward. Select a score per dimension; the total and band calculate live.

1. Opening & PermissionRespectful, brief, framed — earned the conversation
/10
2. Discovery DepthCGP explored; SPIN flowed; listened 60%+
/20
3. Ethical QuantificationClient's numbers · conservative · labeled · IF-framed
/15
4. Qualification (BAA)Budget, Authority, Agenda surfaced — no surprises at close
/15
5. Value PresentationOutcome first · full costs visible · four value types touched
/15
6. Objection HandlingLACE in order · real objection found · one loop at a time
/15
7. Close & ConductAsked once, stopped talking · graceful on "no" · zero Banned List items
/10
Total: 0 / 100 Select scores above

What the Bands Mean

BandScoreWhat Happens Next
Steady Hands LLC-Ready80–100Graduate this scenario — move to the next difficulty
Strong70–79One targeted drill on the weakest dimension, then re-run
Developing60–69Two focused reps on the weak dimensions before advancing
More RepsBelow 60Full re-run with coaching — the score measures the rep of THIS scene, not the person
Scoring culture: below 60 triggers MORE REPS — never shame. The scorecard measures the skill in this scene, not the human running it.

The Debrief Protocol

Where the actual learning happens. The rep speaks first — self-assessment before external feedback builds the Ch 9 muscle. Fill this after every scene.

The loop mirrors everything: Learn → Apply → Adjust (Ch 9). Simulations ARE the Apply gear — the debrief IS the Adjust. Skip the debrief and you've done theater, not training.

Escalation Path for Scenario Design

Master: Salon Deal→Master: November Call→Master: Burned Veteran→Manager-invented scenarios→Live supervised dials

Managers invent new scenarios continuously — same format, fresh situations: the competitor-undercut call, the seasonal rush interruption, the "my partner saw a bad review" call. The format is the asset; the situations rotate.